Name: Landell Mills
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Project Vietnam

29/11/24 - 30/08/25

Evaluation of UNICEF Viet Nam Country Programme 2022-2026

UNICEF Viet Nam have commissioned

The UNICEF Viet Nam Country Office (VCO) has commissioned Landell Mills to undertake an
evaluation of its Country Programme 2022-2026.

The UNICEF Viet Nam Country Programme (2022-2026) is a partnership engagement between UNICEF and the Government of Viet Nam defined in a Country Programme Document (CPD). The UNICEF Country Programme is part of the entire United Nations system support to Viet Nam’s development objectives guided by the 2030 Agenda for Sustainable Development, defined in UNSDCF (2022-2026), in support of the targets and priorities of the Government’s Socioeconomic Development Strategy (2021–2030), Socioeconomic Development Plan (2021–2025), and National Action Plan for Children 2021–2030.

Country Programme Evaluations (CPEs) in UNICEF play a key role in identifying lessons which can inform the design of the next country programme or adjustments in the current country programme. The CPEs also provide opportunities to improve UNICEF’s performance in several key areas: (i) the contribution of tthe Programme of Cooperation to national development results; (ii) UNICEF’s contribution to advancing the SDGs through the UN Sustainable Development Cooperation Framework (UNSDCF) results and (iii) UNICEF’s strategic positioning in relation to its child rights mandate. The primary purpose of the CPE is to draw lessons learned to inform the design and implementation of the next UNICEF Viet Nam County Programme (CP) 2027-2031. The evaluation will also inform the remaining period of implementation of the current Country Programme 2022-2026

Under this overarching purpose, the CPE has the following specific objectives:

1. To assess the relevance, coherence, effectiveness, efficiency and sustainability of the Country Programme, with a focus on achievement of scale, equity, disability and gender equality and any specific programme areas which have not been subject to evaluation.2. To assess the ability of the country programme to respond and adapt to changing contexts (including but not limited to COVID-19), new emerging and cross-cutting issues, and national priorities.3. To identify key challenges that constrain or catalysts that accelerate and enhance the effectiveness and efficiency of CP implementation and performance.4. To identify lessons learned about what works and does not work and provide a set of forward-looking and actionable recommendations on how UNICEF can most effectively position itself and build on its comparative advantage to deliver with strength the expected results in the current CP and next programming cycle, taking into consideration national development priorities and the 2030 Agenda for Sustainable Development.

Project Afghanistan

15/10/24 - 14/01/25

UNICEF Afghanistan 2021-2024 Evidence Synthesis

Project Sudan

28/08/24 - 31/03/25

Evaluation of UNICEF’s L3 response in Sudan

This evaluation serves the dual purpose of accountability and learning and fulfilled the requirement of the UNICEF Evaluation Policy (2018) that all L3 emergencies must be evaluated. This evaluation:

Will generate evidence-based lessons on the preparedness, planning and implementation of UNICEF's emergency response in Sudan.

Will generate recommendations to inform ongoing operations and strategy in Sudan and more broadly to inform future L3 responses.

Will support accountability by demonstrating results achieved in relation to objectives through the UNICEF response – in terms of quality, coverage and equity.

The evaluation has a range of audiences. These can be differentiated as both primary stakeholder audiences for whom the evaluation makes specific recommendations and secondary audiences with an interest in the findings. Primary users will include Sudan Country Office (CO) and Field Office (FO), UNICEF Regional Offices (ROs) and Headquarters (HQ), UNICEF Office of Emergency Operations (EMOPS) and UNICEF Executive Board. Secondary users include international partners working in Sudan, national and local government stakeholders, NGOs, civil society organisations, beneficiaries of the response, as well as the wider humanitarian community and the general public. 

 The evaluation aimed to assess:

Adherence to the Core Commitments for Children.

Effectiveness of the response, including access to Hard-to-Reach areas.

Application of emergency procedures, other SOPs, timeliness of the L3 declaration, emergency preparedness and organizational readiness.

Coordination between and among HQ, ROs, SCO, and external partners.

Interagency scale up commitments.

Integration of cross-cutting issues, including PSEA and localization.

Leadership and advocacy, including vis-a‘-vis UNICEF cluster lead agency role

Effectiveness of operation support activities.

The thematic scope covered:

the programmatic, operational and cross cutting dimensions of the L3 response all of UNICEF’s key programmatic areas engaged in the response efforts.

An assessment of the preparedness of the actions in advance of the Corporate Emergency Activation Procedure (CEAP).

An assessment of the performance of the whole organisations approach (at country, regional and head quarters levels)

The temporal scope covered from January 2023 to April 2023 (preparedness phase) and from April 2023- October 2024 (conflict phase).

The geographical scope covers the strategic response across Sudan and also its cross-border operations. The operational response includes HQ, RO (West and Central African Regional Office, Middle East and North African Regional Office and Eastern and Southern African Regional Office, and the Sudan CO.

The evaluation team travelled to Sudan and completed field work in Port Sudan, Kassala, Atbara, Gedaref, Central Dafur, Blue Nile and South Kordofan.

Project Liberia

15/08/24 - 30/03/25

UNICEF Country Programme Evaluation for Liberia (2020-2024)

The current Country Programme (CP) of UNICEF Liberia has been developed and implemented against a backdrop of complex and constantly evolving changes in the country's programming landscape. Liberia has faced unparalleled challenges due to the Covid-19 pandemic, necessitating rapid responses from UNICEF to meet the urgent needs and priorities of children in an emergency setting.

The CPE will serve UNICEF's accountability and learning purposes by looking into the CP's performance in achieving its intended results for children. The evaluation will inform UNICEF of the relevance, efficacy, effectiveness, efficiency, coherence and sustainability of programme implementation strategies to reach the planned CP results, and also shed light on potential corrective actions in the design and envisaged delivery modalities of the new country programme (TOC, change strategies, needed partnerships, and others).

The specific areas targeted for evaluation include: Reflecting on UNICEF's past role and strategic positioning while projecting forward into the CP for 2026-2030, particularly within the evolving landscape post-COVID-19 and amidst emerging climate challenges. Assessing UNICEF's sector-specific and multi-sectoral implementation strategies, with a focus on identifying avenues for improvement. Examining UNICEF's mechanisms for promoting effective and efficient multi-sectoral and convergent approaches, including integrated service packages. Evaluating the effectiveness and efficiency of coordination and implementation mechanisms in facilitating strategic shifts, fostering innovation, and enhancing participation among government entities and development partners. Analyzing the CP's results-based framework to ascertain the degree of integration regarding equity, gender considerations, and the identified needs and priorities of children and adolescents. Investigating the extent to which the CP's results framework is founded on informed and evidence-based decision-making processes. The evaluation will encompass the Country Programme's duration from 2020 to the present, examining its coherence and alignment with UNICEF's Strategic Plans as well as the Gender Action Plans spanning from 2018 to 2021 and 2022 to 2025.

Project Malaysia

06/05/24 - 31/12/24

UNICEF Malaysia 2022-2025 Country Programme Evaluation

The UNICEF Malaysia Country Office (MCO) commissioned Landell Mills to undertake an
evaluation of its Country Programme 2022-2025. Country Programme Evaluations (CPEs) in
UNICEF play a key role in identifying lessons which can inform the design of the next country to programme or adjustments in the current country programme. The CPEs also provide opportunities to improve UNICEF’s performance in several key areas: (i) the contribution of tthe Programme of Cooperation to national development results; (ii) UNICEF’s contributionadvancing the SDGs through the UN Sustainable Development Cooperation Framework (UNSDCF) results and (iii) UNICEF’s strategic positioning in relation to its child rights mandate.The CPE took place at an opportune time for UNICEF programming in Malaysia. While
substantial progress has been made in the country on child rights over the past several decades, the COVID-19 pandemic halted or reversed progress on some key indicators. As the country strives toward achieving High Income Country (HIC) status, UNICEF aims to support the government to ensure that development progress is accessible for all children in Malaysia. The UNICEF Malaysia Country Programme (2022-2025) is a partnership engagement between UNICEF and the Government of Malaysia defined in a Country Programme Document (CPD). The overarching theory of change (ToC) for the country programme is that accelerated progress for children can only be achieved if: (a) an enabling environment is sustained that provides leadership, guidance and resources and encourages partnerships for scaled-up action to reach deprived children, regardless of location, race, religion, sex, disability, citizenship or legal migration status; (b) service providers are motivated and equipped to provide quality services, cooperate with others and innovate, and are held accountable for their work; and (c) children, families and communities are empowered with the knowledge, positive attitudes, skills and values to practice healthy, caring and protective behaviours. If these conditions are achieved, then all children in Malaysia – including the most vulnerable – can realize their rights and have an equal opportunity to survive and thrive in a safe, protective and nurturing environment. The CPD has three programme components, including:
1. Child wellbeing, equity and inclusion (including interventions in social policy and
social protection, nutrition, education, climate and adolescent development),
2. Ending violence against children (including interventions in enabling environment,
social workforce strengthening, and addressing social norms)
3. Programme effectiveness (including interventions in communications and public
advocacy, social and behaviour change, gender and disability, knowledge management,
technology for development, child rights and business, and monitoring and evaluation).The primary strategies used by UNICEF to achieve results at scale include policy advocacy (support in strengthening Malaysia’s policy framework and advocating for children and families), evidence generation (building an evidence base on the situation of children in Malaysia) and innovation (modelling innovation to advance the rights of children in Malaysia).

The purpose of the CPE was both summative and formative in nature, assessing the past and ongoing programme implementation to inform future programming, including design of the next CPD 2026-2030. Under this overarching purpose, the CPE had the following specific objectives:

1. To assess the relevance, effectiveness, coherence and sustainability of the current country programme 2022-2025, with a strong cross-cutting focus on equity, human rights, disability, gender equality and child rights and business, and with a focus on specific programme areas which have not been subject to recent evaluation.2. To identify key challenges that constrain, or catalysts that enhance, the effectiveness of
CP implementation and its results (including synergies with the fundraising side of MCO).3. To assess the ability of the CP to respond and adapt to changing contexts, new emerging issues, and national priorities.4. To support accountability by providing an independent assessment of progress towards
expected results of the CP, its contribution to national development results, and UNICEF’s contribution to UNSDCF results.5. Identify key lessons from implementation of the ongoing CP which can inform design of the next CP (including lessons learned from the COVID-19 response).6. Provide an assessment of UNICEF’s strategic positioning (UNICEF's added value and comparative advantages) among the development community and national partners, considering its ability to respond to the needs of children in Malaysia.7. To guide UNICEF in being fit-for-purpose for a country that is on the verge of graduating to HIC status.The evaluation team used a mixed-methods approach in which qualitative and quantitative data from primary and secondary sources was collected and analysed. The mix of methods and diverse range of sources enabled triangulation and validation to develop the evaluation evidence, and enhance the credibility of its findings, conclusions, and recommendations. Desk review, key informant interviews, focus group discussions, and an online perception survey were the main data collection methods used. Primary data was collected between July and September 2024. The evaluation undertook two field missions to Malaysia: a) a two-week mission by three members of the team to Kuala Lumpur/Putrajaya and Eastern Malaysia (Sabah and Sarawak) and b) a one-week mission to Kuala Lumpur/Putrajaya by one member of the team.

Project Ukraine

01/09/23 - 30/05/24

Evaluation of UNICEF’s L3 response in Ukraine

This evaluation served the dual purpose of accountability and learning and fulfilled the requirement of the UNICEF Evaluation Policy (2018) that all L3 emergencies must be evaluated. This evaluation:

Generated evidence-based lessons on the preparedness, planning and implementation of UNICEF’s response in Ukraine. This will be used to inform UNICEF’s ongoing strategy and recovery planning, and the development of the next country programme document (CPD) for Ukraine. Generated actionable recommendations to inform ongoing operations and strategy in Ukraine and identify where recommendations may be replicated for other L3 emergencies.Supported accountability by demonstrating results achieved through the UNICEF response – and particularly in relation to the quality, coverage and equity of the response.

The evaluation has a range of audiences. These can be differentiated as both primary stakeholder audiences for whom the evaluation makes specific recommendations and secondary audiences with an interest in the findings. Primary users will include Ukraine Country Office (CO) and Field Office (FO), UNICEF Regional Office (RO) and Headquarters (HQ), UNICEF Office of Emergency Operations (EMOPS), UNICEF Executive Board. Secondary users include international partners working in Ukraine, national and local government stakeholders and municipalities, NGOs, civil society organisations, beneficiaries of the response, as well as the wider humanitarian community and the general public.

The thematic scope covered all of UNICEF’s key programmatic areas engaged in the response efforts. This includes social protection (largest portion), WASH, education, child protection, social policy, health, nutrition and social behavioural change. It also assesses, from an operational standpoint, the functioning of the decentralized model as well as the modalities of deployment and use of supplies, human, financial resources and partnerships during the implementation of the response. Advocacy and communications were also assessed. The evaluation also covered UNICEF’s role as cluster lead, as relevant, as well as its responsibilities to respond to the needs of affected populations in sectors where it has no cluster leadership responsibilities.

The temporal scope covered all the response activities spanning from December 2021 until the end of the L3 on 6 March 2023. By focusing on the period prior to the conflict in February, the evaluation assessed the level of UNICEF response preparedness efforts. The geographical scope covers the entirety of the response rolled out inside Ukraine only, rather than in its neighbouring countries.

Project Sudan

21/09/19 - 19/12/21

Creative Strategy and product development for EFP C4D programme

BackgroundThe overall goal of the UNICEF Country Programme 2018-2021 is to contribute to national efforts to enable all children and adolescents in Sudan, especially those in the most vulnerable situations, to have their rights progressively fulfilled and to develop to their full potential in an inclusive and protective environment. The project’s primary beneficiaries are families with children under five years old, alongside local, state and federal communities, in order to raise general public awareness of the eight Essential Family Practices listed below.

Project Objectives
The purpose of the contract is to develop a creative communications strategy to establish a robust, replicable monitoring system, a mechanism for the collection, storage and curation of data, and the dissemination of information in order to positively influence behaviour through innovative communication tools. These communication tools should facilitate discussion around UNICEF's Eight Essential Family Practices (EFPs), which are designed for families with children under 5 years old. The Eight EFPs are:
Exclusive breastfeedingComplete immunisation by age 18 months
Handwashing with soap and waterOpen defecation free (ODF)Sleeping under insecticide treated bed netsUse of oral rehydration solution for diarrhoeaRecognising signs of pneumonia and seeking early care
Birth registration and certification
Under the facilitation of the Chief of Communication for Development (C4D), and with guidance from the C4D team, partners and Programme sections, Landell Mills has been contracted to produce:a creative communications strategya strategy brief
a variety of communication toolsProject Results
The communications strategy should lead to the following results
Development of a creative communications and media strategy and associated brief.Community discussion about the Eight Essential Family Practices (EFPs) is facilitated.Increased intra-community knowledge about the Eight EFPs.Communities are encouraged to adopt positive practices relating to the Eight EFPs.
Improved awareness of the relevance and importance of the Eight EFPs at state and federal levels through events and public forums.

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